Andy on Twitter

  • Very smart move by Adobe - snaring Marketo for $4.75 billion | ,
  • Worth a watch – What Does Facebook Do With My Data? - YouTube ,
  • Is this OK? Me thinks not... Here’s how Google knows when an online ad makes you buy the product in real life… ,
  • Local burger joint empty of people other than queue of Uber Eats and Deliveroo delivery peeps waiting for orders... sign of the times...,
  • Big congrats to the ⁦@Hubdoc⁩ team... great products deserve to grow together... ,
  • Sad day... Incredible leader and what a legacy... Sergio Marchionne, car company executive, 1952-2018 | Financial T… ,
  • Sad day... Incredible leader and what a legacy... Sergio Marchionne, car company executive, 1952-2018 | Financial T… ,
  • Amazon needs to stop the geofencing nonsense. Can get a kindle book in the US store but not in the AU store. Same b… ,
  • Why are the All Blacks so good? - CNN ,
  • Yep... 😀 ,
  • Am on the hunt for an awesome marketing opps / agile specialist who can help instrument marketing, build our workfl… ,

Archive for November, 2016

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Its the Media We Should Be Pissed At

Again a few negative tweets are used to make a story.  This time Starbucks cups get a whipping.  At what point does the media feel compelled to use data to support an assertion that a brand is facing a problem?

I’m assuming Starbucks is using a sophisticated social media monitoring tool like Lexer? At what point do they retort with the facts? 

Really, it’s a clever little marketing ploy that’s worked – we are talking about coffee cups.  

The coffee isn’t worth talking about that’s for sure.  

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In The InBox

I’m busy updating some of the newsletters that I depend on most for updates, insights and thought-provoking ideas. Here’s what made the “keep list”.

What do you recommend?