Andy on Twitter

  • If you were looking to create a community within a site - conversations etc.. Which software would you use?,
  • As must read for any marketer. Mark Ritson: 10 lessons all marketers should take from Direct Line’s brand strategy ,
  • Great read... 21 Lessons From Jeff Bezos' Annual Letters To Shareholders - CB Insights Research ,
  • customer satisfaction survey fatigue ,
  • great post from John on how algorithms erode trust and love. ,
  • So the lounge in LA has a dining room but you can only access it if you are going to certain locations… ,
  • So Brilliant.... Banksy painting sells for $1.9 million then self-destructs ,
  • Oh... have now got maintenance on board. So, cant actually keep planes in the air either it seems. In… ,
  • Three AA flights. One cancelled. One delayed by over an hour. Another delayed - they can’t find a flight attendant.… ,
  • I wonder if brands like have any idea that it's actually the customer who is in control and that the c… ,
  • Funny... Land in LAX after messed up flight. Three emails asking for reco on best airline to fly LAX t… ,
  • WOW.... WHAT A READ!!! The Big Hack: How China Used a Tiny Chip to Infiltrate U.S. Companies - Bloomberg ,
  • Never ever Fly just shocking how bad they are. Appalling.,
  • Get through your inbox twice as fast with @SuperhumanCo.,
  • Postive news... Departure cards to be scrapped | RNZ News ,

My Blogging Trajectory Sucks

I need to get my act together at start blogging more. So many things to write about and yet so little getting written. Om has been a big inspiration over the years – we started blogging about the same time – a long time ago. And here we are…

Loved his lessons learnt. These area ll great lessons for any aspiring blogger:

  1. Blogging is communal: In 2008, I wrote that “blogging is not just an act of publishing but also a communal activity. It is more than leaving comments; it is about creating connections.” That is the single biggest lesson learned of these past 10 years. Every connection has lead to a new idea, new thought and a new opportunity.
  2. Being authentic in your thoughts and voice is the only way to survive the test of time.
  3. Being wrong is as important as being right. What’s more important — when wrong, admit that you are wrong and listen to those who are/were right. (this was one of my earliest lessons… you learn from what you post…)
  4. Be regular. And show up to blog every day. After all you are as fresh as your last blog post.
  5. Treat others as you expect yourself to be treated.
  6. (In 2006 I wrote this and it is worth repeatingDoc Searls once told me, and it has been one of the guiding principles for me: blog if you have something to say and respect your reader’s time. If you respect their time, they are going to give you some time of their day.
  7.  A long time ago, Slate’s Farhaad Manjoo asked mefor some tips on blogging and here is what I told him – Wait at least 15 minutes before publishing something you’ve written—this will give you enough distance to edit yourself dispassionately.
  8. Write everything as if your mom is reading your work, a good way to maintain civility and keep your work comprehensible.
  9. Blogging is not about opinion but it is about viewing the world in a certain way and sharing it with others how you look at things.
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