Andy on Twitter

  • The great thing about Twitter is being a able to have chats with my President. All one way but chats just the same. He's in Sicily!,
  • Peter Farrell is so impressive. Such an amazing Aussie brand and product. Solving real issues. Sleep disorders are a disease.,
  • As much as I complain about airlines huge thanks to for great service on my epic SYD-LAX-AUS-SFO-SJC-LAX-SYD-ADL trip,
  • So proud of the RL team. Amazing achievement. ,
  • Just finishing preso on Mobile experience has by far the worst airline mobile app I've ever reviewed. Shocking. @epicfail,
  • Ultimate in bank branding. Mega Bank. All they need to do is add evil. ,
  • What I Learned From Increasing My Prices - ExtendsLogic ,
  • On marketing workflows... ,
  • So love the story of Ted Kooser... ,
  • ,
  • So much . Going to miss you bro'. ,
  • The ageist conceit that younger workers have more energy | ,
  • Apple Pay is useless. Works less than 50% of time in taxis. Google Pay is 100% great. No bank should be supporting AP. ,
  • Super proud of presenting at YouTube brand camp. So good.,
  • Connect

Facebook Hashtag

The Hashtag is well down the path to ubiquitous marketing use. One hashtag, all platforms and a common brand meme. Like it.

“If you are already using hashtags in an advertising campaign through other channels, you can amplify these campaigns by including your hashtags in Facebook advertising … Any hashtags that you use on other platforms that are connected to your Facebook page will be automatically clickable and searchable on Facebook.”

“Facebook and hashtags are two words social marketers absolutely must pay attention to,” Michael Lazerow, CMO Salesforce Marketing Cloud told USA Today. “The door is open for companies to better discover their customers’ immediate interests, creating the potential for increased real-time marketing based around ongoing pop culture, sports and other major events.”

Prior to the hashtag launch, Facebook also introduced sponsored, targeted posts in Newsfeed, another tid-bit of social ad prowess that it borrowed from Twitter. And we use the phrase “borrowed” pretty losely.

Speak Up — Add Your Thoughts

Connections

  • Connect
How did you connect?   [?]