Andy on Twitter

  • Execsplaining the McSweeny’s “Business Words” – : The Next Generation ,
  • I see the highlanders are still sporting their awful hi-vis safety vest uniforms.,
  • The Machine Stops... ,
  • Reckon abandons battle with rivals MYOB, Xero... thinks it’s because ⁦@Xero⁩ throws money and marketing... ge… ,
  • Germany blocks Facebook from pooling user data without consent. So does this rule apply to every merger? Tough call… ,
  • The nonsense never ends ,
  • Interesting but Marketshare nailed this some years ago... Unilever Is Working on a Cross-Media Measurement Model to… ,
  • While I can’t stand the Super Bowl Ad Mania this move by Yellowtail is interesting in how they’ve got around ABs ca… ,
  • As many as 11,543 Microsoft employees got swept up in a reply-all email apocalypse ... that’s why it should have be… ,
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Social Care

Great insight: Based on findings from NM Incite’s newly released State of Social Customer Service Report, nearly half of all social media users (47%) use social media platforms (Facebook, Twitter, etc.) to reach out to a brand or company with a question or issue.

  • 47% of all social media users have used social care, with usage as high as 59% among 18-24 year
  • 71% of those who experience positive social care are likely to recommend that brand to others
  • Nearly 1 in 3 social media users prefer to reach out to a brand for customer service through a social channel rather than by phone

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Connections

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