Andy on Twitter

  • Worth a watch – What Does Facebook Do With My Data? - YouTube ,
  • Is this OK? Me thinks not... Here’s how Google knows when an online ad makes you buy the product in real life… ,
  • Local burger joint empty of people other than queue of Uber Eats and Deliveroo delivery peeps waiting for orders... sign of the times...,
  • Big congrats to the ⁦@Hubdoc⁩ team... great products deserve to grow together... ,
  • Sad day... Incredible leader and what a legacy... Sergio Marchionne, car company executive, 1952-2018 | Financial T… ,
  • Sad day... Incredible leader and what a legacy... Sergio Marchionne, car company executive, 1952-2018 | Financial T… ,
  • Amazon needs to stop the geofencing nonsense. Can get a kindle book in the US store but not in the AU store. Same b… ,
  • Why are the All Blacks so good? - CNN ,
  • Yep... 😀 ,
  • Am on the hunt for an awesome marketing opps / agile specialist who can help instrument marketing, build our workfl… ,
  • Good read ,
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Watch This Week: Sephora on Social

Brian has a great interview here with Sephora on Social. They are a brand that is increasingly “social by design” – creating programs, offers and content for the social consumer.

What is said here is important – it isn’t just enough to market to this consumer, brands need to support them where they found them – in social domains — and build loyalty programs for them. And I liked the discussion about defining and finding a social voice. 

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