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  • As must read for any marketer. Mark Ritson: 10 lessons all marketers should take from Direct Line’s brand strategy ,
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News Blinks – Monday April 18

Isn’t the month just whipping by! Not if you’re waiting for a baby it isn’t…

  • On the Microsoft Brand
  • Improve your life in 30 days
  • Cool Kiwi company – Aftermail – wins big in Luxembourg! Go Kiwis!
  • Tim on the Tipping Point in media
  • Blogging tips from the man from SpokesmanReview
    • Blogs should revolve around topics, not personalities.
    • The subjects should be specific.
    • Group blogs can work if the group is small, the subject is specific and the duties are carefully assigned and monitored.
    • Remember that "our readers know more than we do."

One Response

  1. By james governor on April 18th, 2005 at 9:21 am

    i didnt know you were waiting for a baby? me too mate. five months….

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