Andy on Twitter

  • Quarter final super rugby and the stadium looks pretty empty. Sad state of super rugby in AU,
  • Agree with Mark - don't get it. Don't need to be reminded that my sandwich was a beauty chook. ,
  • I just published “The Cannes Conundrum” ,
  • Church in London has a little cafe in the entrance serving Allpress coffee. How good is that. God and coffee to go. ,
  • That flight to London is one epic trip. Thanks for an enjoyable flight.,
  • Must read for all marketers... ,
  • ... instead correlate TV to commercial outcomes, not online viewing ,
  • ... but buying TV so people watch you on YouTube while trying to sell Tide... that's more than strange ... ,
  • Another reason TV is so important a part of the Mix - spillover into online engagement ... ,
  • Well that's a change. Might be better to focus on the tech stuff though. And the need for lots of it. ,
  • Some beautiful coffee kit here... ,
  • Further evidence that the IRB are nearly as out of touch with rugby performance as the ARU ,
  • Acquisition is important for growth... But if its is just replacing loss, it isn’t growth – it’s just churn .. ,
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A Striking Quote & Question

From the FT:

How the fact that the world’s average age was now 27 years old would affect the global economy?

“It seems to me there is a platform here [on stage] – a union of all the world’s information, interactive gaming, and location and mobility – that platform is the platform of the 22 year old today. The next generation of great companies will be built on the synthesis of that. If I were 22, I would be obsessed by the gaming which is part of this, the socialisation aspects, and the incredible knowledge I can get in many different areas. The sum of that – a new set of learning methods, a new set of social interactions – we can only imagine.” – Eric Schmidt, Google

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